Fiat has announced a special project ride code-named Fiat 500 Thousandth. Exclusively designed to celebrate the reaching of the 500,000th example of its ultra-successful Fiat 500 supermini ride, the fresh newcomer will be fully covered by 1500 images displaying the faces of Fiat 500 customers, celebrities and fans.

If you want to place your picture on the show car, Fiat is offering you that chance by log on to and use the special application tool, which shows a plan view of the Fiat 500. Just register and few minutes later you will be able to book one of the free spaces online by sending a photograph. Fiat has already reserved seventy per cent of the places for vehicle owners. Candidates can also attach a short message describing their relationship with the car, or a link either to a personal video on YouTube or to their personal Facebook page.

The Fiat 500 Thousandth showcar will be ready three weeks after the bookings are finished and will be displayed at upcoming occasions, fairs and international motor shows.