At the 2011 North American International Auto Show, Toyota has revealed its long anticipated additions to the Prius family, including the all-new Toyota Prius c Concept, where the letter "c" stands for city- centric vehicle. With its compact dimensions, the Toyota Prius c Concept represents the perfect choice for shoppers interested in smaller hybrid at exclusive price tag and with superior fuel economy. It will be a perfect match to young drivers demanding for an eco-friendly, high-mileage, fun-to-drive ride.

Despite of its compact package, the Prius c Concept yet amazes with surprisingly spacious cabin, which boasts long list of advanced technology features.

Still is study level, the Toyota Prius c Concept is an inspiration for an additional Prius family member that is scheduled to make its market debut in the first half of 2012 as the most value-oriented hybrid in the U.S. market with the highest mileage of any "cordless" hybrid.

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