Auto News archives

Mercedes-Benz „Road to the Future“

Fuel-efficient and environmentally-sustainable premium automobiles from Mercedes-Benz, without the need to forego the characteristic brand features - safety, comfort and refined driving pleasure. This is the strategy of the Stuttgart based vehicle manufacturer. One emphasis within the development strategy is on modular powertrain technologies that can be utilized either individually or in combination, depending upon vehicle class, usage profile and customer requirements. With its “Road to the Fu

Mercedes-Benz CLC Sports Coupe - A Dream Come True

Mercedes-Benz launches integrated marketing campaign for new CLC with the slogan "What car do you drive when you're dreaming?" Campaign presents new sports coupe as affordable dream car Alongside classic print media ads, TV commercials, and dealership marketing, Mercedes-Benz focuses on the customers' personal expe

Volkswagen’s U.S. Debut of Zero Emission Tiguan

Volkswagen of America, Inc. is showcasing its broad range of near-term and future fuel-efficient powertrain technologies with the all-new 2.0 liter TSI Tiguan, the upcoming 2.0 liter Jetta TDI and the North American debut of the Tiguan HyMotion Fuel Cell Concept. Originally shown at the Shanghai Motor Show and the 2007 Michelin Challenge Bibendum, the Tiguan HyMotion highlights the current state of Volkswagen’s hydrogen fuel cell research and development. The Tiguan HyMotion features a hydrogen fuel cell system

BMW of North America Expands Headquarters

BMW of North America, LLC. today opened its new $100 million addition to its Woodcliff Lake, New Jersey US headquarters. The expansion is BMW Group's largest investment in the U.S. since the inception of its U.S. subsidiary in 1975, apart from the plant in Spartanburg, S.C. The new buildings will be home to BMW Group’s national Training Center, Eastern Sales Region and U.S. Engineering operations. The facilities will help the company to develop advanced technology and the highest level of professional training f

‘AYGO CRAZY’ concept car to make world premiere at London motor show

Aygo Crazy is the perfect antidote to all those wild concept cars that look great on the show stand but never turn a wheel. It is a unique machine that has been developed from the start to deliver no-holds-barred maximum driving pleasure, an unforgettable, fun experience. Making its public debut at the British International Motor Show in London, Aygo Crazy is a one-off model, a “shopping supercar” that takes Aygo’s essential qualities to the limi

Suzuki announce new Hayabusa & gsx-r750 colours

Following the announcement last month of a new colour scheme for the GSX-R1000, Suzuki GB has now added a further two colour options to their Supersport range, with a new limited white GSX1300R Hayabusa and an orange and black GSX-R750. Available this month from any authorised Suzuki dealer, the two new additions offer greater choice for customers, brought about by consumer interest at the many outdoor events that Suzuki GB attend. Suzuki GB marketing manager, George Cheeseman commented, “With the white colou

New Ford Focus RS on track as first details confirmed

Ford RS is back and the all-new Focus RS is on track!  An early prototype of the fastest Focus road car to date is now undergoing performance and durability testing at the challenging Nu"rburgring Circuit in Germany, in preparation for its launch in 2009. The principal architect of the Focus RS project is Ford of Eu

Volvo C30 Wins Ward's AutoWorld Interior Design Award

Ward's AutoWorld magazine once again acknowledged Volvo for superior car interior design. The Volvo C30 earned Ward's Interior Design Award for Best Brand Reflection. Last year, Ward's named the Volvo S80 winner of the Best Interior Design of the Year Award. According to Eric Mayne, Ward's Editor of News Operatio

Emanuela Wilm to head media relations at Bugatti

The former journalist has been employed by Volkswagen AG since April 1997. The "Team New Media" was developed in the communication department under her management, and in 2001, she introduced Volkswagen's B2B market place to the public. In 2000, she accompanied the creation of Auto 5000 GmbH, which was widely discussed at the time, and two years later, she supported the press work of the Hartz Commission in Berlin. She has headed the newly created sector "Lifestyle Communication" in the product communication depart

Half of serious truck accidents could be prevented

According to the findings of development engineers at Mercedes-Benz following a fleet test conducted with a total of 1,000 Mercedes-Benz Actros trailer in 2005/2006, half of the serious truck accidents could be prevented. For the purposes of the trial, half of the trucks were equipped with the Lane Assistant, proximity

2009 Cadillac CTS-V Performance Reaches the Stratosphere

As final testing of the limited-edition 2009 CTS-V nears completion, the results suggest that Cadillac’s upcoming sports sedan is entering the stratosphere of the world’s highest-performing cars. Cadillac announces the following performance specifications for all-new 2009 CTS-V: CTS-V, with its supercharged 6.2-litr

Ford, university of Michigan Develop New Mobility and Transportation Options for the Future

Ford Motor Company announced today that it is working with researchers, academia, and public and private companies to develop long-term strategies to confront growing transportation and personal mobility challenges in large and increasingly congested metropolitan areas. This announcement coincides with the release of the ninth annual Ford Sustainability Report and the 2008 Sustainable Mobility Summit hosted by University of Michigan (U-M) in A