At the 2010 North American International Auto Show in Detroit, GMC is introducing the GMC Granite concept, a urban styled, modern vehicle aimed to the young generation. Engineered in progressive direction, the all-new Granite concept is the smallest GMC ever built, but its interior has been optimized to feel much larger. Approximately 0.6 m shorter than the recently presented GMC Terrain compact crossover, the newcomer benefits from a wisely designed, spacious and flexible interior ready to offer huge cargo space.

"Granite was conceived as a new type of vehicle from GMC – one that could stretch people's ideas of what a GMC can be," said Lisa Hutchinson, product marketing director for GMC. "We call it an ‘urban utility vehicle' and our goal was redefining what the GMC name could mean to a new generation of customers looking for both bold design and functionality."

Like brand's current lineup, the new concept packs advanced technologies, hign-end materials and unmatched visual appearance. Its interior highlights include climate system, navigation and infotainment technologies, viewed via an extra-wide, next-generation organic LED unit that is more dynamic than the conventional screens used in most production vehicles. The GMC Granite concept is fitted with a highly efficient, four-cylinder turbocharged 1.4-litre engine mated to a six-speed transmission.

"We think of the Granite as the automotive equivalent of an urban loft apartment," said Dave Lyon, executive director of North American Interior and Global Cross-Brand Design. "The exterior has an unmistakable industrial look, but the interior is warm and personalized."

2010 GMC Cranite is sketched by a team of young designers, which have mixed the best attributes from different segments - SUV, minivan and crossover, creating a unique versatile urban utility vehicle. Its exterior is distinguished by a series of complex, intersecting planes and angles, creating the impression of an industrial machine – an object created out of necessity, but wwwired for its precision and functional aesthetics. It has four doors with no pillar between them, making the Granite easier to enter, exit and load, even with bulky items.

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