Chevrolet is introducing the Silverado 1500 Z71 and Colorado Z71 equipped with the famous and good-looking Midnight Special Edition. Both models are expanding the portfolio of special-edition trucks, which over last year achieved rapidly growing popularity. It was measured at 27 percent which is a double the increase for the total truck market.
As a matter of fact, Chevy has entered on the market several special-edition trucks that offer versatile equipment and appearance packages designed for specific tastes. The main aim is to appeal to younger, more affluent buyers than the industry average.
Silverado 2500 HD Z71 was added to Chevrolet's range last September and it is now too getting the Midnight edition. This means that customers can now select from midsize, light-duty and heavy duty Midnight editions, each of which will combines off-road equipment and monochromatic details.
Precisely, some of the cool equipment features include off-road suspension, locking rear differential, transfer case shield, Hill Descent Control and aggressive Goodyear Wrangler Duratrac all-terrain tires. Contributing for the appeal of the car are the all-black front end with body-colored grille, bumper, headlamp bezels, tow hooks and fog lamps. In black are also painted the side moldings and beltline moldings, the alloys, the spray-in bedliner and the bowties for the front and rear. There are special Z71 badges on the doors, indicating the exclusivity to the model.
Later this year, Chevrolet is going to announce other special-editions. They will include the Silverado Realtree, Silverado Special Ops, and Colorado Trail Boss.