McLaren MP4-12C production start

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After its stellar world debut at Goodwood Festival of Speed, and the series of exclusive showcases to prospective customers and media across the globe in 2010, the McLaren MP4-12C ultra-sports car has finally enter production at the McLaren Technology Centre (MTC) in Woking, England.

With schedule to build up to 1,000 12Cs in 2011, McLaren Automotive will be manufacturing most of its rides in a bespoke new 40m GBP McLaren Production Centre, which is due for completion in May.

At its market launch, the MP4-12C will be offered through the brand’s network of 35 retailers worldwide.

Antony Sheriff, McLaren Automotive Managing Director stated: “Meeting our prospective customers at launch events around the world, from Dubai to Cape Town, Paris to Los Angeles, has filled us with inspiration. There is genuine desire for McLaren to be launching our own range of sports cars, and an exciting appreciation of what McLaren stands for: innovation, technology leadership, and a winning mentality.

“In five years, the MP4-12C has evolved from a concept we developed in our own Formula 1 simulator, to a groundbreaking high-performance sports car offering unique technologies and outstanding dynamic performance. It has been an intensive development programme, but now the fun really begins as our future owners look forward to taking delivery of their 12Cs.

“Feedback from our customers shows they understand McLaren Automotive is as committed to delivering a high quality sports cars and a fantastic ownership experience as a our Formula 1 team is to winning races. With ‘Chassis One’ now in production, our new network of 35 retailers in 19 countries worldwide is ready to deliver on this promise.”