The opening of the BREAD & BUTTER – trade show for selected brands – and its return to Berlin was celebrated by 3,500 international exhibitors and trade visitors on July 1st, 2009 at the packed Columbia hall. Leading brands such as Ed Hardy and Christian Audigier were present with exhibition displays. The cream of the crop of the fashion scene were in attendance, providing an appropriate setting for the edo competition LP710 Limited Edition, which was displayed at the Ed Hardy stand, framed with gold glitter.

Christian Audigier visited the Bread & Butter on July 2nd. Since the world's fastest Lamborghini Murciélago is the fruit of a cooperation between edo competition and Christian Audigier, the car on display was signed by the fashion designer himself. Audigier didn't pass up the opportunity to take a test drive in a modified Ferrari 599 at the fair grounds together with Edo Karabegovic, the owner of edo competition. This resulted in much applause and praise from the attending journalists and a visibly impressed Christian Audigier. The evening was spent at the Fashion Night event at Felix Club Restaurant, celebrating the occasion with champagne, as one would expect...

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