Jaguar has revealed the new XKR and XFR at the Detroit Auto Show 2009 – two cars that are true to the heritage of Jaguar's legendary performance, delivering a superb balance of high performance, dynamic ability and refinement.

Mike O'Driscoll, Managing Director of Jaguar Cars said: "We've started 2009 with the introduction of advanced new generation petrol and diesel engines that set new benchmarks in terms of performance, economy and efficiency, including a new diesel for the XF that offers a marked improvement in CO2 and fuel economy. Our cars meet the challenges of the modern world and the needs of today's consumers – and they're also true to the Jaguar philosophy of creating beautiful fast cars."

XF and XFR 2010 MY

The XF has already secured 'Car of the Year' awards from two major UK automotive magazines and more than 30 other commendations worldwide, so the new XFR, a new high performance diesel and a host of changes for the 2010 Model Year, including the launch of the new luxurious 'Portfolio' model, will make the XF an even more attractive proposition.

Featuring all-new AJ-V8 Gen III petrol engines and new AJ-V6D Gen III diesel engines, the XF now delivers more power and more performance with comparable or better fuel economy and emissions than the engines they supersede.

The XFR is powered by the all-new supercharged 510PS (510bhp SAE) V8 with acceleration from 0-60mph in just 4.7 seconds making it the ultimate Jaguar sport saloon. A naturally aspirated 5.0-litre V8, producing 385PS, powers other V8 XF models.

Distinguished by unique exterior and interior design features, the XFR includes revised bumpers and lower front air intakes, sill extensions, bonnet louvres and grilles, four tailpipes, a boot-lid spoiler, unique seats and 20-inch alloy wheels.

The new XF 3.0-litre AJ-V6D Gen III diesel features a twin sequential turbocharged engine available as the 275PS/600Nm S or a 240PS/500Nm version. Both offer exceptional efficiency and refinement and in the case of the Diesel S accelerates from 0-60 in just 5.9 seconds.

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With 275PS, the new XF 3.0-litre diesel S is 33 percent more powerful than the acclaimed 2.7-litre TDV6 it replaces. Torque peaks at a substantial 600Nm, with 61 percent more torque available from 1500rpm.

Every new engine for the XF range has highly competitive fuel economy and CO2 emissions figures. Both diesel versions deliver combined average fuel consumption of 42.0mpg – an improvement on the acclaimed 2.7-litre engine of nearly 12 percent – and a CO2 of 179g/km.

In the UK, pricing of the new XF range starts at £32,900 for the 3.0-litre petrol. The 3.0-litre diesel model is available from £33,900 while the new 3.0-litre Diesel S starts at £36,900. The XFR is priced at £59,900.* These models are available from late March.

XK and XKR 2010 MY

The new generation of XK and XKR coupe and convertibles, with all-new V8 engines, deliver more power and performance with greater efficiency for 2010 Model Year. With interior enhancements, advanced lightweight aluminium body structure and a wider range of models, plus the new luxurious 'Portfolio' model, the new XK and XKR build on 60 years of legendary performance to deliver the best of everything Jaguar.

The all-new AJ-V8 Gen III direct-injection engines are the most advanced and efficient petrol engines Jaguar has ever produced.

The XKR features a 5.0-litre supercharged AJ-V8 Gen III delivering 510PS (510bhp, SAE), 625Nm of torque propelling it to 60mph in just 4.6 seconds.

The XK features a 5.0-litre naturally aspirated AJ-V8 Gen III delivering 385PS (385bhp SAE), 515Nm of torque propelling it to 60mph in just 5.2 seconds.

Both models have improved fuel economy and CO2 emissions which meet the forthcoming EU5 emissions legislation.

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Exterior changes for the XK and XKR include a distinctive and purposeful new front end design, new LED rear lights and a new lower rear body valance. Inside the cabin, both the XK and XKR feature the exciting, user-friendly JaguarDrive Selector™ that was first seen on the XF to further enhance the XK's luxury sporting character.

There are now three models in the range: XK, XK Portfolio and XKR. The XK is priced from £59,900 for the coupe and £65,900 for the convertible and the XKR starts from £72,400 for the coupe and £78,400 for the convertible.** These models are available from late March.

*PRICING – XF, XFR, XK, XKR 2010 MY

Model On the Road Price
XF 3.0 V6 Petrol Luxury £32,900
XF 3.0 V6 Petrol Premium Luxury £36,500
XF 3.0 V6 Diesel Luxury £33,900
XF 3.0 V6 Diesel Premium Luxury £37,500
XF 3.0 V6 Diesel Portfolio £41,500
XF 3.0 V6 Diesel S Luxury £36,900
XF 3.0 V6 Diesel S Premium Luxury £40,500
XF 3.0 V6 Diesel S Portfolio £44,200
XF 5.0 V8 Petrol Portfolio £49,900
XFR 5.0 V8 Supercharged £59,900

**PRICING – XK AND XKR 2010 MY

Model On the Road Price
XK Coupe £59,900
XK Convertible £65,900
XK Portfolio Coupe £64,900
XK Portfolio Convertible £70,900
XKR Coupe £72,400
XKR Convertible £78,400