In Spring 2010, BMW will introduce the American market with the refined 2011 BMW 3 Series Coupe and Convertible models. For the new model year both models 328i and 335i are boasting freshened up vision and a new engine for 335i models.

With pricing details still unavailable, the 2011 BMW 3 Series packs unchanged rear wheel drive (xDrive is available on the Coupe), weight distribution, precise steering, and skillfully engineered suspension…all of which combined perfectly to produce an amazingly satisfying driving experience.

Titled N55 and already seen in the recently launched 740i and 535i Gran Turismo, the new inline-6 power unit fitted in the re-styled 335i model boasts single twin-scroll turbocharger, BMW's Valvetronic throttle-less intake technology, High Precision direct fuel injection, and all-aluminum construction. More responsive, efficient and eco-friendly, the newly developed BMW engine displaces 3.0-liters and estimates maximum output of 300 hp at 5,800 rpm, with peak torque of 300 lb-ft available all the way from 1,200–5,000 rpm. The 6-speed manual gearbox – beloved by North American enthusiast drivers - remains standard, and the well-known 6-speed Steptronic automatic is optional, now featuring "pull-style" shift paddles on the multifunction steering wheel.

Outside, reflecting the sporty character more deeply, the vehicle's refined styling include new design of the headlights, enhanced depth and detail of the taillights, and specifically created mirrors, which blend harmoniously into the side view.

The interior of the freshened up BMW 3 Series excels in premium comfort, individual style and dynamic performance. Here, the customer can choose from a huge variety of different trim options, noble materials and luxurious leathers. An elegant ambiance is further created by special lighting and switches with a premium look and feel. Furthermore, BMW has equipped the new retractable hardtop Convertible with an innovative sun-reflective leather technology, which reduces the surface temperatures by up to 20 Celsius degrees (36 Fahrenheit degrees) for dark interior colors and 15 Celsius degrees (27 Fahrenheit degrees) for light-colored upholstery.

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