Electric cars are virtually silent at speeds up to 25 km/h ( 15mph), because of that the risk to others is obvious. This is the reason, why Audi is working on the acoustics of the EVs.

You will be able to choose between a sound of a six-cylinder engine, which according to us is the best or the silky smooth V8. The sounds of combustion engines are a constant of road traffic that everyone can associate with a car.

"The obvious approach would be to work on the basis of the familiar sound of a combustion engine," says Christian Schüller, Head of Brand Development/Corporate Identity.

"On the other hand, we want to underscore that an electric or hybrid Audi is an innovative product. We also want to make our Vorsprung durch Technik audible in the era of electric mobility.", he added.

The sound technicians at Audi have long since taken up the task of protecting pedestrians in the electric mobility era. "One way do this is by generating artificial noise in electric cars," says Kunkel. The acousticians are currently hard at work on the sound design of the Audi e-tron. It is not just a matter of safety, but also a question of how the Audi of the future should sound.

Audi e-Tron Soundcheck (2010) - picture 1 of 3
Audi e-Tron Soundcheck (2010) - picture 2 of 3
Audi e-Tron Soundcheck (2010) - picture 3 of 3