Lexus, the famous luxury marque has unwrapped the 2010 Lexus LX 570 off-roader. The luxurious Lexus LX 570 SUV gets improved specifications and a fresh re-styled vision.

For the new model year, all LX 570 trim levels will receive enhancements to the navigation and user interface, USB input for portable media devices, a 12-volt socket in the cargo areas, headlamp washers and updated privacy glass in the rear of the vehicle. A new "Sports" variant fitted with centre console cool-box, rear seat entertainment unit and roof rails will replace the well-known Lexus LX 570 Prestige model. The top-of-the-line 2010 Lexus LX 570 Sports Luxury is distinguished by a new 10-spoke, 20-inch alloys set and an exclusive aero-kit that features front and rear sport spoilers. Thanks to its new styling improvements, the Sports Luxury models underlines ultimately the athletic nature of the striking SUV.

"Upgrades to LX 570 will add further appeal to those wanting to take their Lexus off-road, with Sports models becoming the premium Lexus off-roader," said Lexus' chief executive Tony Cramb. "For those who want the space and safety offered from LX 570, Sports Luxury models will feature greater visual muscle, and the safety of side, front and reversing cameras - vital in negotiating the suburban jungle," he added.

The 2010 Lexus LX 570 will be offered with a recommended retail price of $149,500 for the new Sports model and $165,400 for the Sports Luxury.