A special edition version of Fiat’s popular 500 city car has just gone on sale exclusively through the Internet.The 500byDIESEL, a global limited edition run of just 10,000 examples, is the result of a collaboration between Fiat’s Style Centre in Turin and fashion label DIESEL’s design team. The idea was to create an ‘Urban Survival Vehicle’, perfect for town traffic, yet expressing the personality of its alternative young brand lovers.
500byDiesel represents Fiat’s first venture into selling vehic
To mark Karl Abarth’s centenary, the brand has brought out a Limited Edition of the Abarth 500, known as the “DA 0 A 100”; a total of 101 will be manufactured.
The Abarth 500 “DA 0 A 100” is a tribute to the founder’s passion, and a clear reference to his life, starting from the specific silencer and variable counter-pressure exhaust system, harking back to one of the products that made the Abarth name famous all over the world. The hide colour leather upholstery with silver embro
It is only a few months since the 500 Abarth was launched, but there is no stopping Abarth & C. S.p.A. as they bring several more new products to the Paris Motor Show. The major new developments include a world preview of the “esseesse” kit for the 500 Abarth, the Assetto Corse Abarth and a new collection of technical equipment produced in partnership with Basic Net (owner of the prestigious Kappa, Robe di Kappa, Superga and K-way brands).
In particular, the spotlight will be on the “esseesse” kit fo
Just over one year has gone by since the announcement and, as planned in the brand relaunch plan, Abarth & C. S.p.A. has kept its promise to resume and bring up to date all the activities that have made its name go down in history.
To emphasise the authenticity of the project, brand activities have immediately focused on resuming and bringing up to date all the activities carried out in the past by Abarth & C., beginning with direct participation in Italian and international races, th
The public in Geneva will also be able to admire the extraordinary Grande Punto Abarth S2000. This is a racing car designed for racing stables, which the Fiat Racing Department will be entering in the 2007 Italian Rally Championship with Giandomenico Basso and his navigator Mitia Dotta. Davide Gatti, winner of the 2006 Fiat Abarth International Trophy, will compete at the wheel of an official Fiat Grande Punto R3D with a diesel engine. On the international scene, the Grande Punto Abarth S2000 wi