Ford has announced the F-Series Super Duty Platinum.

"The F-Series Super Duty Platinum is the latest expression of Built Ford Tough truck luxury," commented Brian Rathsburg, F-Series Super Duty Marketing manager.

"It has a distinct appearance and a long list of features to deliver a superior experience. Along with that, it has all of the capability F-Series trucks are famous for.", he added.

It is available only in the Super Duty crew cab and can be ordered as an F-250, F-350 or F-450 pickup. The engine range includes a 6.7-liter Power Stroke diesel engine or the 6.2 liter V8 gas engine.

The Platinum series makes a bold statement with a grille that features a satin chrome surround highlighted by perforated mesh inside. The updated grille is enhanced by a monochromatic bumper and chrome tow hooks.

The exterior boasts a lot of chrome elements including the door handles, mirror caps, running boards and exhaust tip.

The boxside on both sides of the truck sports the "Platinum" name in chrome letters and the tailgate is trimmed with a satin chrome appliqué, similar to the one used on the F-150 Platinum. Twenty-inch polished-aluminum wheels with painted black inserts round out the stunning exterior design of the Super Duty Platinum.

The interior showcases luxury in the form of unique wood grain appliqués. The steering wheel is heated and leather-wrapped, with genuine wood accents. The instrument panel, center stack and door trims are wrapped in premium wood grain. A new storage area on top of the dash includes two USB ports, audio-video connections, SD card slot and a 12-volt charging port for cell phones and other digital devices.

The driver's seat has 10-way power-adjustable seating and both captain's chairs are upholstered with softer, premium leather, which is also used on the armrests and console. Other evidence of fine craftsmanship includes the seats and floor mats, which feature the embroidered "Platinum" logo.

2013 Ford Super Duty Platinum

Other standard features include:

  • SYNC with MyFord Touch
  • Navigation System
  • Power-adjustable pedals
  • Rear view camera
  • Remote Start System
  • Universal garage door opener
  • Power-telescoping mirrors

Super Duty Platinum is available in Ruby Red, Kodiak Brown, Tuxedo Black, Ingot Silver and White Platinum. Interior color offerings include Pecan and Midnight Black. Another new exterior color, Blue Jean Metallic, will be available for Super Duty models other than Platinum.

Unique to Ford F-Series, designers have optimized the physical interface for MyFord Touch to accommodate truck users who may be wearing work gloves by providing easy access to climate controls and audio presets on the center stack. For video of MyFord Touch in Super Duty, click here.

The latest example of F-Series leadership in truck design, innovation and technology can be found in the 2013 Super Duty Platinum, available later this year.

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Source: Ford