Hyundai seems to be well prepared for the upcoming 2014 Sema Show for it teases ahead of the show with a modified 2015 Hyundai Genesis sedan. Referred to as the "Steel Phoenix" and constructed by Chicago-based tuning company Toca Marketing Group, the new Genesis characterizes with aesthetic improvements and performance upgrades that are said to crash the "barriers of innovation in the pursuit of perfection." Toca has worked hard to design a car that does not run behind German super sedans with its sharp style and luxury

Here, the 2015 Hyundai Genesis sedan's 5.0-liter V-8 is boosted to 600 HP (447 kW) by a custom-designed Garett twin-turbo system base. It gains its finish look with a full ARK Performance catback exhaust system. There is also an AirRex digital air suspension system which allows the car to lower down closer to the ground on ultra-high performance Toyo rubber. Power is sent to the pavement via Toyo tires that are wrapped around custom 21-inch COR 3-piece wheels. Furthermore, the stopping power is supplied by Neo Motorsport that incorporates 8-piston brake calipers up front and 6-piston units in the rear.

Inside, the Steel Phoenix is ‘touched' as well. Thanks to the exclusive treatment provided by Toca, the interior of the car can make one's jaw drop. For real. It features custom black leather seats that are contrasted by white stitching, carbon-fiber trim panels and an audio system that is updated with Rockford Fosgate sound components. What is more, the vehicle is given a new finish - a custom blend of BASF R-M products which bring to the paintwork a steel, metallic appearance.

Toca has taken care of the exterior appearance as well. The new all-metal wide body-design is further accentuated with matte and gloss black elements. The achieved effect is that of certain uniqueness and a sort of exclusive attractiveness.

Source: Hyundai